Posts Tagged: Google

Strategy
Google Tag Manager
02/10/2012
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Today Google released a new tool, the “Google Tag Manager“, that will make marketers job way easier and giving them the possibility to speed up their conversion tracking techniques. The revolution of this method, is that the Tag Manager consolidate different tags through a simple and easy snippet code, giving the possibility to professional to […]
Strategy
Yahoo, Microsoft & Icahn – Internet, Money and Risk
26/06/2008
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In the last months the Internet has been distracted by something that was happening and that would have changed something of the Internet that we know today… that was the acquisition of Yahoo (YHOO) by Microsoft (MSFT), that happened with the purpose to better compete with Google (GOOG). Lots has been written and there have […]
Promotion
The Google Challenge… Mtec Lead the Way…
08/02/2008
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Google has launched a Challenge… about AdWords… They try to get educational by making people and students using AdWords. I’m a Student (that is seeing the end of the tunnel) and my University participate at this event creating a Team of students from the Master I’m doing. We are a group of Master Students, PhD […]
Experience
Yahoo + Microsoft… together without Usability…
05/02/2008
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In the last days the web was shocked by the news that Microsoft made an offer to buy Yahoo!. That’s not a news…  there were theories in the past about this possible move, and frankly that move was evident and easy to predict. But the point of everything is thinking if both companies would have […]