Google has launched a Challenge… about AdWords… They try to get educational by making people and students using AdWords. I’m a Student (that is seeing the end of the tunnel) and my University participate at this event creating a Team of students from the Master I’m doing. We are a group of Master Students, PhD candidates but more than everything, we are friends.
This challenge is about to challenge other universities worldwide to provide the best service for companies that we choose, Google provides the payground and a total budget of 3 weeks… our goal is to make the best job, write reports and tell Google, than it will make the list of the winners, and they are going for a week at the Google Head quarters… In my opinion that is a win to win thing between the universities and Google:
- Students Winning: who wins are going to see and experience the Google Headquarters and they are going for sure to get a job on some great Web-Agency. Who doesn’t win have gained a lot of experience on AdWords and online Marketing, experience that can be used and sold in the future.
- Companies Winning: the companies chosen by the students are going to be advertised for free for a total amount of 200$ on Google.
- Google EXTREMELY winning: Google wins in every aspect, because they spend little money to get a lot of benefits. First – They are going to have students working on AdWords, so they are going to learn how it works and in the future when they are going t get pro, they are going to use Google AdWords for themselves and their clients, because they worked with it and they know how it works. Second – Companies can be enthusiastic of Google AdWords after that free period and decide to keep it going investing their money, so Google earns a client. Third – The various groups are going to develop tools of methods to get the better results about AdWords and online Marketing and they are going to report in detail those methods and Google is free to implement the better methods as a tool for their AdWords System or Analytics… and everything for 200$ per group… cheap great brainpower and infinite potential…